3B Scientific to Acquire iNNOGING Medical, a Leader in Ultrasound Simulation Technology

Friday, September 01, 2023

3B Scientific, a prominent manufacturer and distributor of medical simulation products and anatomical models for healthcare education, has recently unveiled its plans to acquire iNNOGING Medical.

iNNOGING Medical has made significant strides with its innovative cloud-based SaaS solution known as "eSono" for ultrasound simulation. This cutting-edge technology enables users to practice and evaluate ultrasound scans in real-world scenarios using any internet-connected device, regardless of time and location, as if they were conducting a patient examination. The driving forces behind iNNOGING Medical, CEO Adi Baruch and CTO Eliad Moshe, have brought together a skilled group of industry and technology experts with a shared vision of revolutionizing the training of ultrasound image analysis to enhance global ultrasound diagnostics.

Todd A. Murray, CEO of 3B Scientific, expressed his excitement by saying, "We are thrilled to welcome iNNOGING Medical to the 3B Scientific family. Their innovative approach to digital ultrasound skills training through eSono is truly impressive. Together, we aim to redefine ultrasound training and create a lasting impact on healthcare education globally."

Adi Baruch, Co-Founder and CEO of iNNOGING Medical, shared his enthusiasm by stating, "Partnering with 3B Scientific to reshape the landscape of digital ultrasound simulation using eSono is an exciting journey. Leveraging their development capabilities and global reach, we share the goal of transforming how healthcare professionals acquire and refine their ultrasound skills. This partnership is a significant step towards advancing ultrasound training worldwide."



Harvard Medical School - Leadership in Medicine Southeast Asia47th IHF World Hospital CongressHealthcare Innovation & Transformation SummitHealthcare CNO SummitHealthcare CMO SummitThe Healthcare Patient Experience & Engagement Summit 2024